For the past year, Goenner Consulting, LLC has been partnering and meeting with small business owners. We have noticed they all have one thing in common, the stress and time they spend on their back-office functions instead of working on their core business.
When Faith, Owner, Goenner Consulting, LLC opened a retail and service pregnancy shop she experienced all the complexities of the back-office functions and got stuck there because she had a career as a Business Manager. Faith quickly realized that she needed someone to help her. Faith outsourced payroll and hired a great manager who helped with the marketing and operations. Additional lessons learned as a first-time entrepreneur are documented in this blog post from 2018. What would happen if you could hand over the back-office operations of your business? This is what a local chamber did when they needed help after their executive director resigned. The operations kept going while the Board determined next steps. With the new world of "fractional", you can now purchase the back-office services you need when you need them. You don't need to wear all the hats of back-office operations and no more waiting for the funds to hire a part-time or full-time business manager employee. Goenner Consulting, LLC is your Fractional Business Manager offering services of human resources, accounting, marketing and administration with a monthly rate for what services you need and when you need them. Lets talk about about how you can have no more stress in 2024, schedule a free consulting session. You made it through another week. What were your celebrations and your struggles related to your workforce? In my role as a business consultant and the interim Executive Director of a local Chamber of Commerce, every day I connect with leaders in the community. They all have very similar experiences related to their workforce and this week I heard a lot of struggles around building the team. When to hire? How to be competitive with benefits? When to let someone go? When will I get back to working on the core activities of my position? Here are a few thoughts from my experience building teams that I hope will give you hope if you also are facing workforce struggles.
EVALUATE THE JOB DESCRIPTIONS Who do you need to do the work of your business? Start to list all the skills and experience that is needed for the various roles that will make your business operate. How do you package these skills into a job description(s) that you could use to recruit top talent? Don't forget to include a job description for yourself. I work a lot with small business owners and I encourage them to develop FAQs that could be used for a receptionist or even on a website that help customers know what to expect, what information is needed on an order and what products are sold there. I also encourage everyone to use calendar scheduling software (such as Calendly and WeSparkle) to reduce the back and forth of scheduling meetings or appointments. Lastly, voluntary health benefits are a great opportunity to support your hiring top talent with no direct cost to your business. WHERE ARE THE EMPLOYEES? Business leaders need to be creative. The traditional job board posting may not be how you fill roles you have. Outsourcing accounting, human resources, marketing and administration is a great opportunity to develop your back-office functions without the overhead of many employees. Part-time can be something people are interested in and could develop into full-time. Don't forget about temp agencies. There was a season where I was trying to hire a research accountant. We were realizing we were going to have hire a successful accountant and train them for a research accountant role because there weren't experienced research accountants in the applicant pools. We made an investment into an accounting recruitment agency and were successful to get four employees who brought great value to our team in a short period of time. Three of them have been promoted from where they started and are still at the institution we hired them into. This was 6 years ago. Recruitment agencies can provide value to your hiring barriers. LETTING EMPLOYEES GO Having to let employees go is the top reason that business leaders don't hire. So what do you do? I have experience with this both in my own retail shop and also as a manager of a large higher education department. I'm very passionate that if you have an employee who with coaching continues to bring a negative energy to the team, they must go. Be clear of expectations. Keep facts, not emotions of their behavior and the impact it has on the team. Get human resource guidance to ensure the departure is compliant to employment laws. If you don't have the work to pay for an employee and need to let them go, help your employees find another position with referrals and/or help them get to their next promotion. I do encourage you to know when you need to hire for your own mental health. You will get through whatever happens after the hire. Thank you for reading. Was this helpful? What ways have developed a workforce? Have a great weekend! For the past few years we have been active in the community learning about the barriers that small business owners face in running their business. What we continued to see in all industries is the burden on small business owners to either do all their own back-office tasks and/or navigate multiple outsource entities in order to put together their back-office business solutions. We are excited to launch My Back-Office Agency campaign providing four back-office functions that Faith, Owner, Goenner Consulting, LLC has over 20+ years of leading both in the public sector and her own entrepreneur journey. We are now offering back-office business solutions of human resources, accounting, marketing and administration. Outsourcing back-office functions allows business owners to streamline their operations, reduce overhead, and focus on core activities to increase revenue. With a monthly membership, we will be providing small businesses with business solutions that are developed uniquely for each business' needs.
Gold - Get all four back-office business solutions. Silver - Get two (2) back-office business solutions. Bronze - Get one (1) back-office business solution. Happy Friday! I'm writing today to the business owners and managers who are exhausted by their lack of employees; the ones they have aren't the best; their high-performers are most likely looking for a new job. The reality of having a dream team may be far from your thoughts, but today's reflections are a few encouragements that you can have a DREAM TEAM REALITY.
START WITH YOU The leadership of your business starts with you. Your ability to find healthy ways to keep going will benefit everyone. You notice this doesn't doesn't say time for yourself, you don't have this. Look around your business right now, what makes you happy? Is there a genre of music you could play in your office? Is there a non-alcoholic beverage that you could have stocked for yourself? Can you listen to a motivating podcast during your day? Can you go for a walk at the top of the hour? Focus on yourself so that you are refreshed to lead everyday. As I write this, I am seeing a super busy business owner of a very successful coffee shop. Being busy is a good thing, right? Well, she definitely was short-staffed as she was preparing a catering order and helping the customers at the counter, but the space was so beautiful with great music and I noticed she was drinking a favorite non-alcoholic beverage that wasn't sold at her business. (Emphasis on non-alcoholic because I know most people do think about their favorite alcoholic beverage during stressful times.) YOU AREN'T ALONE As I went full-time consulting a few months ago, I had no idea the stories I would hear from small business and nonprofit leaders and be able to emphasize for how hard it is to lead your own business. Many employees and customers don't realize the pressure when the weight of the business is on you. You may feel alone in your organization, but you aren't alone. I know there is a community of other business leaders in your area. I hope there is a supportive Chamber of Commerce and opportunities to take a break with other business leaders. Take time each week to find a group of business leaders that you can connect with or better yet, start your own. It takes a village, even for your business. Please call 988 if you or someone you know is in crisis or suicidal. EMPLOYEE ENGAGEMENT This week I went to a education event around fraud in businesses and it was so disheartening to hear about how much is stolen from employees. Recently I heard a story of having to fire a very good employee because they were caught on camera stealing. Stealing something that had they asked they needed it, the employer would have most likely given it to them. So what does this have to do with employee engagement? If you don't know what your employees may be going through in their personal lives, you might want to find out. I don't mean going on the shop floor and asking them "Is everything ok at home?", but taking time to meet them and learn more about them on a consistent basis. Is your business to big for you to do this? I recently heard about Marketplace Chaplains and they have care partners to support your employees in their personal lives so they can keep being successful at work. What did I miss in helping business owners and leaders keep going amidst the labor shortage, higher material costs and burn-out? I'd love to hear your story, send me a LinkedIn message or email [email protected]. Have a restful weekend and I appreciate you! 3 Reasons why Training Matters in |
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March 2024
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